They had three quotes open. Yours said “from”, then nothing.
Your conveyancers are reliable and local agents know you. Yet buyers with three quotes open pick the one that listed every fee, and sellers choose whoever promised updates. This playbook shows how property clients compare — and why transparency beats persuasion.
The short versionConveyancing firms usually lose instructions in three places: a profile that shows nothing about property work, a quote that hides disbursements and extras behind a headline fee, and quote requests answered after the client has instructed someone else. A complete, itemised quote returned quickly converts better than any sales pitch.
Your firm · 0.6 km★★★★★ 164 reviews · ConveyancerHours not set for today
AI answer“For a purchase near you, Fixed-fee local firm lists every fee and disbursement upfront and gives weekly updates…”
Leak 1Thin profileNo property services, no area, few recent reviews.
Leak 2Partial quoteHeadline fee shown; searches and extras added later.
Leak 3Slow quoteQuote request answered after they instructed elsewhere.
Start here
Tick anything that sounds like your week.
Eight things conveyancing firms commonly describe. Select the ones that apply and we'll show what usually causes them, in the order we'd tackle it. Nothing is submitted.
Tick what applies3 of 8 selected
Why a good firm still loses the quote
Property clients compare quotes. The clearest total usually wins.
Buying or selling a home is stressful, and conveyancing is one of the few costs people feel they can shop around. They collect three or four quotes — from an agent, a comparison site, a search — and line them up. The one with every fee and disbursement listed looks honest; the one with “from” and a phone number looks like trouble later. After that, they choose on speed of reply and whether someone promises to keep them updated.
01
The local result a volume firm wins
conveyancing solicitor near me
1Fixed-fee local firm★★★★☆ · 154 reviews
2Volume conveyancer★★★★☆ · 620 reviews
3Your firm★★★★★ · 71 reviewsThin profile
Why don't home buyers find our conveyancing firm on Google Maps?
Many clients still want someone local they can call or visit. A profile that just says “solicitor”, with no property services, no area and few recent reviews, loses to a volume firm or a better-kept local profile. List each property service and keep reviews coming after completion.
02
The quote that hid the total
conveyancing fees for a purchase
Your page“From a low fixed fee. Call us.”Tab closed
Answered pageLegal fee · disbursements · when extras apply · taxesQuoted by AI
Should a conveyancing firm publish its full fees online?
Conveyancing is compared line by line. A headline fee with searches, registration and extras missing reads as cheap until it isn't, and clients now ask assistants what a full quote should include. An itemised quote showing the fee, likely disbursements and when extras apply converts better than a low number.
03
The quote request answered tomorrow
Offer accepted! Need a quote for a leasehold flat purchase.Web form · 7:45 pm
Thanks, we instructed another firm last night.3:52 pm
Why do conveyancing quote requests go cold?
People request quotes in the evening once an offer is accepted, often from several firms at once. The first complete quote back usually sets the comparison, and a next-day email arrives after they've instructed. Instant quotes for standard matters and same-hour replies for the rest fix it.
What we'd do about it
Five moves, in the order that pays.
Fix the leaks first, then grow. Scaling a funnel that loses enquiries just spends more to lose more.
Move
W1W2W3W4W5W6W7W8W9W10W11W12M3+
01Itemise the quoteQuote template and fee page showing the legal fee, likely disbursements and when extras apply, within the fee information rules where you practise.Content Marketing
Weeks 1–3
02Quote while they compareInstant online quote for standard purchases, sales and remortgages, a same-hour reply for anything unusual, and a clear way to instruct there and then.Conversion Optimisation
Weeks 2–6
03Fix the shop windowGoogle Business Profile rebuilt — property services, area, team photos, hours and answered questions — with review requests after every completion.Local SEO
Weeks 3–5
04Update before they chaseMilestone updates by email or text through the transaction, so clients and agents know where things stand without picking up the phone.Marketing Automation
Weeks 5–9
05Then win the agentsAgent-facing pages, area pages and first-time buyer guides — once the basics work, because scaling a leaky funnel wastes money.SEO Services
Month 3 onward
Social presence · where clients check you
Three quotes open. They check who posts the fee breakdown.
Buyers and sellers check that a conveyancer is local, reachable and clear on every fee, and social shows it before they choose. Six things decide whether a quote becomes an instruction.
9:41●●● 5G
yourconveyancer
YCYour Conveyancing FirmConveyancing solicitors
Buying · selling · remortgageFull fee breakdown in every quoteGet a quote ↓
Get quoteMessageCall
FeesStepsUpdatesTeam
Every fee, explainedBuying, stage by stageSearches · by PoojaWhat delays a saleLeasehold basicsSeller checklistExchange vs completionQ&A · by MarkMeet your conveyancer
Google Business ProfileFees, areas covered and answered questions, kept current.Check
FacebookStage-by-stage guides buyers find in local groups.Trust
WhatsAppProgress updates, so clients never have to chase.Remind
LinkedInStay visible to the agents and brokers who refer you.Trust
YouTubeShort explainers on searches, exchange and completion.Discover
A week that books, not just posts
Social Media Marketing Included in Zero to Hero (2 platforms) and Own The Answer (4 platforms).
MONFee explainerOne cost line, explained plainly.
WEDStage guideWhat happens at this stage, and why.
THUDelay busterOne common delay and how to avoid it.
FRIAgent updateA post for the agents who refer you.
DAILYRepliesQuote requests and updates, same day.
What we'd watch
Your dashboard, minus the vanity metrics.
Six numbers that show whether the work is turning into instructions — each pulled from a system you already own. The audit fills in your baseline; every sprint after shows the trend.
Instructions · weeklyYour dashboard after the free audit
Quotes requestedQuote system or CRM
Baseline—
Time to quoteQuote system or CRM
Baseline—
Quote to instructionCase management system
Baseline—
Final fee against quoteBilling system
Baseline—
Reviews after completionGoogle Business Profile
Baseline—
Chasing callsPhone system
Baseline—
Your numbers, not ours
What is the slow reply actually costing you?
Three inputs only you know. We don't know your business yet — so nothing here is a benchmark, just your own arithmetic.
Runs in your browser. Nothing is stored or sent.
What you may be losing
$15,588a month in clients who book somewhere else — worked out from your three numbers above.
6 × 4.33 weeks× 1 in 2× $1,200
The fix is speed and a complete quote, not a lower price. Instant quotes and same-hour replies — weeks 2 to 6 of the plan.
Your map listing sends people to a website. Make it one that answers their question and takes the booking — not a page that sends them back to the map.
5 pages, your choiceHome, About, Services, Property conveyancing, Contact
Free with any monthly plan from $499. Domain, hosting and paid tools are bought by you and stay in your name; shops and booking systems are quoted separately. The 48-hour clock starts once your plan is active and the launch checklist is done.
yourfirm.comLIVE
HomeAboutServicesProperty conveyancingContact
Your logo
Book a call
Schemallms.txtGA4Fast on mobile
FREEwith any plan
48h
Questions conveyancing firms ask
Straight answers, no sales script.
Straight answers. If yours isn't here, a 30-minute call is the fastest route — no pitch, no deck.
Not necessarily. Clients compare totals, so a complete quote that holds often beats a lower headline fee that grows. Being clear about extras usually does more than a discount.
Do instant quote calculators really help?
For standard purchases, sales and remortgages, yes — they answer while the client is comparing. Unusual matters still need a person, quickly. The calculator should state its assumptions and what can change the total.
How do we compete with volume conveyancers?
On being local, reachable and clear: a named contact, updates without chasing and reviews that say so. We don't run down competitors; we make your differences easy to see.
Are comparison sites worth it?
They can be, if you track which of their quotes become instructions and at what fee. We'll show you the numbers so you can decide; some firms find their own site and agents convert better.
What can we say in reviews and marketing?
Accurate descriptions of your service, fees and usual timescales. We avoid promises about completion dates, and testimonials and referral arrangements stay within the professional conduct rules where you practise.
How long before we see a difference?
Quote speed and itemisation changes often show in quote-to-instruction within a few weeks. Local ranking gains usually take a few months. We don't guarantee rankings or instructions.
Which social platforms matter for a conveyancing firm?
Your Google Business Profile, a Facebook page and WhatsApp. Buyers compare quotes and check that you're local and reachable, while the agents and brokers who refer you look at LinkedIn. Post clear fee and stage explainers, send progress updates on WhatsApp, and stay within your professional conduct and price-transparency rules.
Do we get a free website for our firm?
Yes. Every monthly plan includes a free 5-page website for your firm — fast, AI-readable and yours to keep. It goes live within 48 hours once your plan is active and the launch checklist is done. Your domain, hosting and any paid tools sit outside the offer and stay in your name; online shops and booking systems are quoted separately. What's included
Free · one business day
Tell us about your firm. Get a plan back.
A strategist reads your brief and replies within one business day with what we'd fix first for your firm, a timeline and the real cost.
Reply in 1 business dayFrom a strategist, not a bot
Request a quote from your firm the way a buyer would.
We'll request a quote, time the reply, compare it with local competitors and check your profile and fee pages — then send you what we found. You keep the findings either way.
Social presence · where clients check you
Three quotes open. They check who posts the fee breakdown.
Buyers and sellers check that a conveyancer is local, reachable and clear on every fee, and social shows it before they choose. Six things decide whether a quote becomes an instruction.
yourconveyancer
Is your profile ready to sell?
Tap what's already true.
Where your clients look
A week that books, not just posts
Social Media Marketing Included in Zero to Hero (2 platforms) and Own The Answer (4 platforms).